Every once in awhile I find myself reminiscing about an artist who once was something, and wonder whatever happened to them? People on this list include Lyfe Jennings, Scott Storch, Cherish, Ciara, Jojo and for a short time Kelly Clarkson. I usually search each person to find any updated news about them. Well it seems as though I hadn’t searched Scott Storch’s name in years. I was shocked to find out that the reason Storch hadn’t made a decent hit was because of his expensive drug problem. Cocaine, more specifically, is what caused him to blow through much of his fortune. I just always wonder how some artists can squander so much money, then I remember its just another case of too much money to spend.
Scott Storch, the Miami native, produced hit beats for artists like Dr. Dre, The Roots, Fat Joe, and the list goes on. For a good time the man’s name was behind almost every hit record on the radio. He even helped to put Miami back on the map musically. I called that the ‘Scott Storch Era’ since everyone wanted him in their music videos or to make a hit track for them. I guess Scott also called that the ‘Scott Storch Era’, since he got a little too comfortable with his lifestyle, and with what Hollywood had to offer.
There are a handful of people who shoot to superstardom, and have no idea how to deal with it. Then there is a smaller fraction of people, who know how to deal with. Fortunately for Storch he was given a second chance, something that a lot of performers don’t get especially when there is another Ciara, Jojo, and even Rihanna waiting to take their place.